Privacy Policy
At Leadlabs, we believe in honest and transparent partnerships. That’s why we’re always completely open about how we work to create more business value for you as a client — and how we handle the information we collect from you when you visit our website.
Our processing of your personal data is based on legitimate interest and, in some cases, your consent as a website visitor. When consent is required, we will always request it from you.
This policy explains what, how, and why we process personal data and cookies collected on our website. It also provides a clear overview of your rights and our responsibilities toward you as a visitor.
Data Controller
We are the data controller for the processing of your personal data on our website.
Being a data controller means we must ensure that you:
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Are aware that we collect your personal data, how we do it, and why.
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Can actively approve or decline the processing and storage of your personal data — we never process data without your consent.
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Have the ability to update your information and know where to turn to do so.
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Can exercise your right to be forgotten, meaning we must delete all personal information that can be linked to you from all our systems.
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Can request access to all personal data we have stored about you.
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Can trust that we handle your information responsibly and never share it with third parties without informing you and obtaining your explicit consent.
What Personal Data We Store
All information that can identify you as an individual is considered personal data — such as your name, address, email, personal ID number, or phone number.
In addition to these, we also use cookies that are stored on your computer to personalize and improve your browsing experience.
Cookies are small files sent to your computer via your browser when you visit a website (unless cookies are disabled). They help us understand how visitors use our site so we can provide more relevant and valuable content.
Although cookies are not as directly identifying as, for example, your name or phone number, we consider them important for your privacy and treat them as personal data. That’s why we ask for your consent before storing them.
When We Store Your Personal Data and Cookies
We collect information when you fill out a form to download a guide, use our chat, subscribe to our blog or newsletter, or register for events, webinars, or other activities via contact forms.
If you provide your email address on our website, the cookie is linked to that address. With your consent, we may then email you additional resources or articles relevant to your interests.
Why We Need Your Information
We aim to deliver the best possible experience and provide relevant, valuable content.
Your personal data and cookies help us personalize your experience and offer content and offers that fit your needs — while allowing us to continuously improve and innovate.
You can, of course, use our website without allowing cookies, but the experience may not be as personalized or engaging.
Cookies We Use
Inbound marketing is about understanding the customer and their digital buyer journey before making a decision.
To provide you with a great experience, we use HubSpot, one of the leading platforms for inbound marketing and marketing automation.
You can view the cookies we use here: HubSpot Cookies.
How Long We Store Your Information
We retain your personal data for as long as we have your consent and as long as the data is needed for its intended purpose.
Removing Cookies from Your Browser
If you don’t want to allow cookies, you can withdraw your consent and delete stored cookies at any time. Instructions for clearing cookies can be found on your browser’s support pages:
Your Consent
We process your personal data and cookies only after you have approved it and understood the purpose of the processing.
You can withdraw consent or delete cookies at any time through your browser settings (see above).
To download guides from our website, you must consent to our storage of personal data. This allows us to send you the requested content and follow up with related resources you might find valuable. You can unsubscribe at any time via the link in our emails or update your preferences using the same link.
If you unsubscribe, your personal data will be deleted from our marketing system, HubSpot. You can also contact us directly at info@leadlabs.se.
Updating Your Personal Data
If you want to update your personal information, please email us at info@leadlabs.se.
Right to Be Forgotten
You can request to have all your data deleted from our systems at any time.
To do so, contact us at info@leadlabs.se.
If you wish to know what personal data we have stored about you, simply send us an email — we’ll respond as soon as possible with all the information we hold.
Third-Party Information
Your personal data is safe with us.
We never sell, trade, or transfer your information to external parties.
Contact Us
If you have any questions about how or why we process your personal data, including cookies, please contact us directly at info@leadlabs.se.