---
title: Ideal Customer Profile template for B2B
description: Define your best-fit B2B customers. Use our ICP template to align marketing and sales around fit criteria, buying signals and a shared scoring model.
image: https://leadlabs.se/hubfs/photo-1758873268745-dd2cf0d677b5.jpeg
---

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 November 2, 2026

# Ideal Customer Profile template for B2B

![Picture of Emelie](https://app.hubspot.com/settings/avatar/a7bfbbcaf0bc52ffebec008d63b2902f) By  [Emelie](https://leadlabs.se/en/insights/author/emelie)  ·   1 minute read

![Analysing business data to identify the right customer profile](https://leadlabs.se/hubfs/guide-ideal-customer-profile-unsplash.jpg)

Define the companies you are best placed to win. The template helps marketing and sales analyse your best customers, set fit criteria, identify buying readiness and build a shared 100-point scoring model.

---

### Build your ICP together

Align marketing and sales around the same customer profile, buying signals and priorities.

Fill in the form to get the workbook with customer analysis and clear scoring rules. You get the download link right away.

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[![Team mapping a B2B buyer persona and customer journey using sticky notes](https://leadlabs.se/hubfs/guide-buyer-persona-unsplash.jpg)](https://leadlabs.se/en/insights/buyer-persona-mall-f%C3%B6r-b2b?hsLang=en)

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